It has been a remarkable journey for Permit; from our modest beginnings, we came to reshape key market trends and secure a solid start in both go-to-market strategy and product-market fit. Now, we stand on the brink of significant expansion. This milestone moment couldn't be a more perfect time to welcome Eric Anderson from Scale VP alongside a stellar lineup of venture capital firms, including Firestreak, Verissimo, 97212, and Roosh Ventures. Their support is pivotal as we gear up for an era of accelerated growth and step into a future brimming with promise.
Equally vital to our journey is the unparalleled team behind Permit. Their dedication, empathy, transparency, and professionalism are the backbone of our success. Every day, they all inspire immense pride and gratitude in me. A special shout-out to my incredible Co-founder and Permit's CTO, Asaf, for being a cornerstone of our achievements and vision.
Where we're at
The buzz around Permit is undeniable. Every day more and more developers and companies acknowledge our presence, often saying, "Yeah - we've heard about you before." This recognition is not just flattering but a testament to our growing influence and potential to lead our category. Just as the Jeep is synonymous with off-road adventure and Jacuzzi with a relaxing hot tub experience, we aim to become the go-to name in our domain.
Our growth has been organic yet impressive, driven by high-quality content and our main Open Source Software (OSS) solution, OPAL. This approach has attracted tens of thousands of developers to our platform monthly without needing hefty advertising budgets.
The diversity of our customer base, ranging from small startups to global enterprises adopting Permit to reimagine their access control systems, is a clear indicator of our solution's versatility and impact.
These are indeed thrilling times as we expand our product's capabilities, our OSS contributions, our team (welcoming sales roles for the first time), and our market reach.
What's around the corner
The journey from year two to year three is crucial for a company at the crossroads of developer tools and critical infrastructure. Drawing inspiration from trailblazers like Datadog, GitHub, Auth0, GitLab, and Twilio, we're poised for significant growth.
The market for authorization as a service is heating up. Similar to the evolution of authentication services, it's becoming clear that in most cases, buying beats building. Permit's commitment to growth includes enhancing our unique offerings - not just as infrastructure but as comprehensive solutions that mark authorization tasks as "complete."
Our recent enhancements, including support for various access control models and policy engines, as well as integrating policy as code and cloud-based APIs, are just the beginning. We're also introducing new features such as approval flows, customizable roles, embedded SDLC processes, and advanced evaluation methods.
Where we're headed
Our future is geared towards navigating increasing software complexity and the rising demands for security and compliance. This environment necessitates a shift towards modern authorization frameworks for all companies.
The advent of AI is set to redefine access authorization, transitioning from human-centric to agent-based systems. Permit is at the forefront, developing AI-enhanced approval flows to cater to this new demand efficiently.
Moreover, the emphasis on security, compliance, and transparency is shifting responsibilities towards developers, necessitating tools for enhanced audit trails, analytics, and flexible policy frameworks.
Looking into the future, it's clear that we're embarking on an exciting journey, with Permit leading the way in simplifying permission management. The path ahead is filled with opportunities, and with our recent funding and the addition of visionary investors, we're perfectly positioned to seize these opportunities and continue our mission of making authorization seamless and efficient for everyone.
Written by
Or Weis
Co-Founder / CEO at Permit.io
